The Genesis Collection is the leading range of aluminium and PVCu windows and doors. We take the best materials available and use innovative manufacturing techniques and improved components to deliver a stunning collection with outstanding performance.
The Genesis Installer Network (GIN) has been set-up to make it easier for homeowners to find trusted installers who can supply and fit Genesis Collection windows and doors. It’s a unique opportunity for installers who share our values to get access to the full Genesis support package and receive leads from homeowners in their area who are ready to purchase.
GIN membership is free to accepted installers and as a member you get all these fantastic benefits:
- Exclusive product range
- Meticulously crafted products
- No membership fees
- Showroom / sample support
- Free company profile on the ‘find a GIN installer’ facility on our website
- Free leads from homeowners – from Genesis Collection marketing initiatives
- Exclusive leads – leads will not be given to more than one network member
- Access to exclusive retail brochures – free to download online
- Access to Genesis printed brochures
- Association with the premium Genesis Collection retail brand
Bison has significantly invested in a range of consumer advertising campaigns, exhibitions and social media campaigns to build the Genesis Collection brand and get leads directly from homeowners.
- Annual showcasing of the Genesis Collection at The Homebuilding and Renovating Shows in Birmingham and Harrogate
- Genesis Collection stand at The National Self-Build and Renovation Centre in Swindon – open to the public 6 days per week with 3 special events every year
- Through print advertising in the leading home-building and renovations titles including Period Living, Homebuilding & Renovating and Self-builder and Homemaker
- Online – dedicated Genesis Collection website and social media campaigns aimed directly at homeowners who are actively looking for windows and doors for their home improvement projects